A Book Is a Start-up: Lessons from Leanpub, Net Minds, and Other Publishing Hustlers : The New Yorker:
"The world of digital publishing start-ups brings to mind blogging in its nascent stages. The guiding principle seems to be: if anyone can scribble on the Internet’s wall, anyone can become an author, and any text can become a book. Online, a book’s form warps into something more malleable, and fired-up digital publishers are trying to figure out how to turn that into a business—even if it means a proliferation of books that might as well have been blog posts."
"Remarks, Earnest, are not literature," said Gertrude Stein. Today's response, of course, is ... Gertrude who?
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