Wednesday, October 03, 2012

Great idea, poorly managed

Playboy's plan to release 50 interviews in Kindle format, one a day for 50 days, was exciting. But then they dropped the ball. They didn't release anything on the weekend. OK, make it fifty work days. But now there is no new interview today. The guy in charge is sick or what? The dramatic anticipation is ruined. Nice to have the interviews but the event itself is a bust.

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